In the context of global economic integration, the adjustment of tariff policies between China and the United States has had a significant impact on Chinese transformer manufacturing enterprises. After the implementation of the mutual increase in tariffs between China and the United States, Chinese transformer manufacturing enterprises are facing challenges such as rising costs and market share fluctuations, but there are also new opportunities hidden in the crisis.
Insight into market demand and precise positioning of customers
The global energy landscape is undergoing profound changes, with the pace of transition from traditional energy to clean energy accelerating. The demand for infrastructure construction in emerging economies continues to grow, providing vast development space for the transformer market. Chinese enterprises should keep up with market trends and conduct in-depth research on the demand characteristics of customers in different regions. For example, Europe and America have high requirements for the energy efficiency and intelligence level of transformers, and the demand continues to grow in areas such as power grid upgrading and new energy project construction; The countries and regions along the “the Belt and Road” have a strong demand for infrastructure construction, and a large demand for transformers with high cost performance; The construction of power infrastructure in regions such as Africa and Southeast Asia is not yet perfect, and the demand for transformers focuses on meeting basic electricity needs and adapting to the complex geographical environment of the area. Enterprises need to accurately target their target customer groups based on these characteristics and develop products that meet local needs. Junengda Electric is willing to communicate and cooperate with overseas enterprises for mutual benefit.
Strengthen technological innovation and enhance product competitiveness
Technological innovation is the key for enterprises to stand out in fierce market competition. Chinese transformer manufacturing enterprises should increase research and development investment, enhance their independent innovation capabilities, and overcome core technological challenges. In terms of material innovation, actively research and develop new insulation materials, high-performance iron core materials, etc., to reduce the energy consumption of transformers, improve their performance and reliability; In terms of design innovation, advanced simulation technology and optimization algorithms are used to achieve lightweight and miniaturized design of transformers, while improving their heat dissipation performance and short-circuit resistance; In terms of intelligent technology innovation, we will integrate technologies such as the Internet of Things, big data, and artificial intelligence to develop intelligent transformers, achieve remote monitoring, fault diagnosis, automatic protection, and other functions, and improve the operational efficiency and intelligent management level of transformers. Through technological innovation, enterprises can not only meet customers’ demands for high-performance and intelligent transformers, but also effectively reduce production costs, improve product cost-effectiveness, and enhance competitiveness in the global market. Juengda Electric regards reform and innovation as the top priority to enhance product competitiveness.
The company primarily offers a range of high-quality products, including 6-35KV oil-immersed power transformers, epoxy resin cast dry-type transformers, isolation dry-type transformers, KBSGZY series mining flameproof mobile substations, KBSG series mining flameproof dry-type transformers, 50-232KV and below various power main transformers and special transformers, pad-mounted transformers, and Compact Substations
Optimize supply chain management to reduce costs and risks
The tariffs imposed by China and the United States have increased the risk of fluctuations in raw material prices and supply chain disruptions. Therefore, optimizing supply chain management has become an urgent task for Chinese transformer manufacturing enterprises. Enterprises should establish diversified raw material supply channels, establish long-term stable cooperative relationships with multiple suppliers, reduce dependence on a single supplier, and effectively cope with the problems of raw material price fluctuations and supply shortages. At the same time, strengthen deep cooperation with suppliers, jointly carry out technology research and development and cost control, and achieve mutual benefit and win-win results. For example, jointly developing new materials with suppliers to improve material utilization and reduce procurement costs. Ju Nengda Electric strengthens internal supply chain management, optimizes production processes, improves production efficiency, reduces inventory levels, shortens delivery cycles, in order to improve the company’s operational efficiency and ability to respond to market changes. Junengda Electric continues to communicate and share with partner companies to improve product quality while optimizing the supply chain and industrial chain.
Expand overseas markets and diversify market risks
Faced with the impact of tariffs between China and the United States, Chinese transformer manufacturing companies should actively expand their overseas markets, reduce their dependence on the US market, and diversify market risks. On the one hand, strengthen cooperation with countries and regions along the “the Belt and Road”. With the deepening of the “the Belt and Road” initiative, countries along the line have increased their investment in infrastructure construction, energy development and other fields, and have a strong demand for power equipment such as transformers. By participating in the “the Belt and Road” project, enterprises can follow Chinese enterprises to “go global”, provide high-quality transformer products and services, and enhance brand awareness and market share. On the other hand, pay attention to the development opportunities in emerging markets. The rapid economic development in Africa, South America, Southeast Asia and other regions has led to a rapid increase in electricity demand, but the power infrastructure is relatively weak, and there is enormous potential for the demand for transformers. Ju Nengda Electric plans to establish overseas offices, production bases, and cooperate with local enterprises to gain a deep understanding of local market demand, provide localized products and services, and explore emerging markets.
Strengthen brand building and enhance customer trust
In the global market competition, brand is one of the core competencies of enterprises. Chinese transformer manufacturing enterprises should strengthen brand building, enhance brand awareness and reputation, and increase customer trust in their products. Enterprises should pay attention to product quality and after-sales service, and establish a good brand image with high-quality products and services. Establish a comprehensive quality control system, strictly controlling every link from raw material procurement, production and processing, product testing to after-sales service, to ensure that product quality meets international standards and customer requirements. At the same time, we will strengthen the construction of after-sales service teams, respond to customer needs in a timely manner, provide fast and efficient technical support and maintenance services, and solve customers’ worries. Junengda Electric actively participates in international standard setting and industry exchange activities, showcasing and exchanging the company’s technological strength and innovative achievements.
Provide customized solutions to meet customers’ personalized needs
There are differences in the demand for transformers among different customers, and Chinese transformer manufacturing enterprises should fully leverage their technological advantages and production capabilities to provide customized solutions for customers. In the early stage of the project, gain a deep understanding of the customer’s needs and application scenarios, including power requirements, installation environment, operating conditions, etc., and jointly explore the best technical solutions with the customer; In the product design and production process, personalized customization is carried out according to customers’ special requirements to ensure that the product can meet their actual needs; During the project implementation process, we provide customers with comprehensive technical support and services, including installation and debugging, training guidance, operation and maintenance, to ensure the smooth implementation of the project and stable operation of the product. Ju Nengda provides customized solutions to better meet customers’ personalized needs, improve customer satisfaction, and always adhere to the strategic orientation of customer needs as the core.
Jake, the sales manager of Junengda Electric（www.info@qdjunengda.com）, believes that the tariff war is a war without gunpowder. With the rise of China, there is reason to believe that this is a war without wins or losses, and everything is just a bargaining chip. With the friction between the world’s first and second largest economies, this war is bound to slow down global economic growth and pose challenges to many production enterprises. In the era of economic globalization, everyone is a part of globalization, and any link can affect the entire industrial system. Therefore, a stable and fair trade system is the fundamental basis for the development of world trade. Junengda Electric has always been committed to promoting sustainable and stable development in the industry.